Our full-featured hosted solution, incorporating all of our available content types into a highly configurable and customisable package, supports:

  • A Central, Multi-Tier Location Hierarchy

    Tied to all of our content is our core location hierarchy; we go through all of the trouble of mapping all of the different location information in all of the content we aggregate to a single, centralised mechanism for navigating that content. Our location hierarchy contains nine levels, including continent, subcontinent, country, country areas, cities, city areas, and venues.

  • Multi-Source Content Aggregation

    All of the content we support through our system is tied to that location hierarchy; regardless of whether you're interested in content from Lonely Planet, Columbus, Rough Guide, our own destination and guide content, bespoke content services, or are interested in our leisure and business events, all of our content can be cross-connected to all of our other content through a location-driven point of reference. The same is true, of course, for the thousands of weather locations we support.

    This integration, built over the last for years, enables us to deep link all of our supported content into the rest of the content in our system.

  • Deep Integration to Third Party Content

    Several standard third-party feed types are supported in our current system. These include our two most popular integration points: hotel information and flight pricing. Our customers can deep-link any location in our system to an associated flight/hotel information. For locations for which we have geocoding available, it is even possible to, from a given event, tell the consumer the nearest matching hotel, and a rough distance in miles.

    In addition we will happily integrate any feeds from clients that they wish to have integrated into our content alongside our own; in the past, we have done this for a diverse range of location-driven data, including information on discounts and nearest travel offices. These reasonably priced development services can be discussed with your sales representative.

  • Tight Ad Server Integration

    Ad ServicesBuilt into our system is tight integration to our own ad server, which allows us to pull up ads based on visible content on the page; ads can be tied to any part of the location hierarchy, specific category listings, or even specific events. For event content, even the keywords, editorially associated with specific events, can be used to retrieve an appropriate ad.

    Customers choosing third-party ad delivery do not get this ability to closely tie the on-page content with the ads; while this can be done as a bespoke development project, it is completely dependent on the capabilities of the target ad server and the requirements of the client. Users of WhatsOnWhen ad services get this tight integration at no development cost.

    And, of course, customers of our ad service may use that ad service to manage their own advertising, regardless of the site those ads are provided for. Information on how to subscribe to our ad services are available from our sales team.

  • Event Categorisation

    Events can be searched by their associated categories; our category hierarchy enables users to refine events they are interested in viewing by the categories those events are associated with. Thousands of categories, more than 4 levels deep in places, enable specific and flexible searching.

  • Content Filters

    Clients may purchase content globally, or restrict the content they are interested to specific locations, ranked events, content categories, or content sets. This ensures that customers only pay for the licensing of content they believe will get the most use and add the most value to their site for their customers.

  • Upload And Manage Content From Popular Software

    The hosted service provides a tightly integrated WebDAV (Web Folders) implementation, allowing customers direct access to all static content responsible for making up the site from a variety of applications and operating systems, including Linux (Gnome VFS, nautilus, neon, and davfs), Mac OS X (Dreamweaver, Adobe GoLive, and direct mount via the Finder), and Windows (Dreamweaver, Adobe GoLive, and WebDrive are supported; Microsoft Web Folders works in specific installations and any system on which Office 2003 is installed.

  • Logging and Analytics

    Our detailed analytics are provided by Urchin; each customer can purchase access to our log processing engine to get detailed statistical analysis on the users of their hosted solution, and their use of it. Logs are gathered from the live webservers on a regular basis and run through the sawmill for processing and made available for viewing by customers.

  • Tight Integration To Client Sites

    Our platform supports tight integration into the client's website - a variety of mechanisms of deep-linking content from our own system into the client portal or site are availble, and are detailed in our Integration document. These include integration of booking engines, e-commerce systems, custom design requirements, foreign navigation and content, and static content transparently integrated into the client platform both through direct upload by clients using our administration system and content proxied and pulled transparently from remote navigation.

  • Powered By IBM's Eclipse

    Built Using Eclipse Built using the Eclipse universal tool platform, which provides the core framework and desktop environment powering the editorial user experience, providing developers, content authors, and managers with a uniform interface for building sites, extending software, editing content, and managing the service.